Bright Innovations: Bright Lights Way to Smart and Connected Cities of Future
The dual trend of rapid urbanization and advances in technology are giving rise to “smart cities” around the world. The intention of a smart city is two-fold. Firstly, it aims to address the challenges of efficiently maintaining essential services—water, power, healthcare, and emergency services, with new technological solutions. Secondly, it aims to encourage the proliferation of new high-tech services to the broader population. When designing a smart city, the prospect of a single-point control to integrate, connect, and manage multiple services is definitely an enticing option, and this is where Bright Innovations comes into play. The Israel-based smart city and IoT solutions developer and provider gives future smart cities the opportunity to engage in comprehensive and holistic planning across their security, safety, and operational needs. The magnitude and complexity of communication within a smart city, with human-to-human, human-to-device, and device-to-device interactions, is hard to fully understand, even by the most forward-thinking cities. Bright Innovations’ platform enables these cities to take one big step forward in the challenge to understand, control, analyze, and interpret this explosion of data.
The firm brings to the fore a visionary open smart city platform—Coral Reef—that provides application developers with access to Bright’s cloud-based communication and computation platform. “Coral Reef’s advanced processing and communications system provide connectivity between numerous applications and users, ensuring that products and services reach consumers efficiently and securely,” says Rami Mirsky, CEO and Founder of Bright Innovations.
With the vision of integrating apps and services with street infrastructure, Bright Innovations has effectively developed an “App store of the Outdoors”. “The growing trend of replacing legacy streetlights with energy efficient LED streetlight provides an opportunity for Bright to deploy its open smart city platform,” says Mirsky. The platform provides an opportunity for a huge number of smart city applications and assists in collection and analysis in cloud-based data repositories.
With the vision of integrating apps and services with street infrastructure, Bright Innovations has effectively developed an “App store of the Outdoors”
Bright Innovations has deployed and is handling the first energy-saving, connected street lighting projects in Israel. Moving ahead, the company plans to step into Asian markets to expand its footprint by partnering in China, Singapore, Australia, and other locations. Bright Innovations is planning to establish an Australian company and to list on the Australian Securities Exchange (ASX) in 2018. Bright has also established a subsidiary in China to better collaborate with leading system integrators and technology companies of the region.